How Much Budget Do I Need To Run Facebook Or Google Ads?

I get this question all the time. “How much do Facebook Ads cost?” “How much do google ads cost?” And even “How much do money do I need as a daily budget to make Facebook ads or Google ads work?

This video explains it all in detail.

You can start advertising on Facebook ads or Google ads with as little or as much as you want. If you start slow, say $5 per day, you will move very slowly. That means it may take you a couple days to even get a sale. If you have the patience for that then that’s awesome. However most do not. They get a little bit antsy and want to pause ads too quickly.

I see that all the time too.

Pausing an ad set or ad too fast can be quitting 2 feet from the finish line. Don’t do that. Set aside enough daily budget to make it work and give your campaign a good chance at success. If you’re selling a low ticket item, say a necklace, and the revenue generated to you is $20, then you need to spend at least $20 to make your first sale. At $5 per day that could take 4 days.

As you spend gain some sales, you can always reinvest your money back into your campaigns to move faster. Check out the video and you’ll see what I mean. Any questions? Let’s hear them!

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